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Social Currents: The True Voice Media Podcast

Our show is designed to keep you current on what's happening in the world of social media, with insights and analysis of how it impacts businesses.
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Social Currents: The True Voice Media Podcast
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Now displaying: Category: social currents: the true voice media podcast
Dec 11, 2017
TVM Podcast Hey True Voice Media listeners, if you didn't already know, this episode is a follow up to our intern special we had a few months back. We'll be checking in with Natalie, who's been with us now for about three months, to see what her experience has shaped up to be as a True Voice Media intern. In the coming months, we'll be joined by two new interns. So in this episode, we'll dive into what our internship program has to offer, what we're looking for in an intern, and what any perspective interns may need to know before joining our team. Download this episode

What we're obsessed with this week:

Natalie is obsessed with Christmas lights! Yep, she's going home for the holidays and can't wait to decorate her tree. Caroline is obsessed with self discipline; it's something she's actively been working to improve upon, and thinks it'll be important to implement with her upcoming projects here at True Voice Media. Go Caroline!
Dec 4, 2017
TVM Podcast Hello listeners! Welcome back! We hope you enjoyed your Thanksgiving holiday! Today, we're bringing you a very special conversation about how we understand our identities online from the perspective of someone who spends a lot of time helping young people make those connections. This week, Caroline is interviewing her very best friend Vicky Nucci, a masters candidate for Higher Education Policy and student affairs degree at West Chester University, about why your social media identity matters and how we can start having these conversations with our employees. You may be asking how does this apply to me, a business owner? Here's why! Anyone that works in management or leadership is responsible for the identity development of their employees within their organization and a piece that often goes unaddressed is how much of that development takes place online. So while we will be examining this topic from the lens of student affairs, everything that we’re going to talk about today can be applied to how you may work with your interns or team members or yourself! And before you think, this isn’t impacting my employees, it is. If you work millennials, you’re working with someone who’s grow up with the internet and has had to find their place within it. We hope you enjoy! Download this episode

Resources from this week's discussion:

Engaging Students through Social Media: Evidence-Based Practices for Use in Student Affairs 1st Edition by Reynol Junco

What we're obsessed with this week:

Vicky is obsessed with adopting a dog. Caroline is obsessed with the cartoon Star vs The Forces of Evil.
Oct 31, 2017
TVM Podcast Hello True Voice Media podcast listeners, we have a very special episode for you this week. In the spirit of halloween, we wanted to talk about scary stories that got their start in the scariest place of all...THE INTERNET. Yes, that means we’re going to be talking about Slender Man, those Killer Clowns from last year, and even Salad Fingers (yes, that did genuinely scare some of us). Warning: This conversation will feature references to violent crimes and assault. Enjoy, but maybe with the lights on. We know we missed plenty of scary stuff, so comment with your favorite online horror story!

Some Resources from this Week's Discussion:

This Week's Obsessions:

  • Caroline is obsessed with Season 2 of Stranger Things.
  • Natalie is obsessed with puzzles!
  • Jessie is obsessed with Kim and Khloe Kardashian's Halloween Costumes. 
Download this episode
Oct 25, 2017
TVM Podcast Hello True Voice Media podcast listeners, we're back with another episode. On our previous episode, we talked about Snapchat and all of it's new features, and this week we'd like to address the #metoo that circulated through many of our social media feeds last week. We felt like this was an important topic to discuss on air in the wake of all the news about Harvey Weinstein and the #metoo campaign itself. This conversation was a chance for us to process together and recognize "the magnitude of the problem." Warning: This conversation will feature references to sexual harassment and assault.

Some Resources from this Week's Discussion:

This Week's Obsessions:

    • Jessie is obsessed with the cool weather we've been having in Philly and October vibes in general.
    • Natalie is obsessed with the Renaissance Faire that she is attending this weekend.
    • Caroline is obsessed with a podcast called Dirty John, and she has a lot of opinions about it.
Download this episode
Oct 18, 2017

Hello listeners! Here we are mid-way through October, even though it still feels like summer in Philadelphia. Last week we brought you a conversation with our smart and lovely intern, Natalie Kodiak. And this week, we’re back on Snapchat. But this time, we’re talking about it’s Context Cards, Snap Maps, Bitmojis, and the potential it’s […]

The post E12: Why You Should Care about Snapchat Ads and Other New Features appeared first on True Voice Media

Oct 11, 2017

Hello True Voice Media Podcast listeners. We have a special episode for ya this week. Today, we’re skipping our normal discussion of what’s going on in social media to bring you a segment we like to call From the Intern’s Desk. In this segment, we’ll be talking with our current intern Natalie Kodiak about her […]

The post E11: But First, A Word From Our Intern appeared first on True Voice Media

Oct 4, 2017

Hello True Voice Media Podcast fans, we have a new episode for you this week! Last week, we talked about Facebook Ad Targeting and how people misuse the feature to share and monetize hate speech and misinformation, and this week we’re moving from one major social media network’s big news to the other. Yes, we’re […]

The post E10: #280. Really, Jack? appeared first on True Voice Media

Sep 29, 2017

Hey, guys! Its us, your favorite podcasters, and we’ve got some new stuff for you this week! Last week we talked about the new iPhone X; we talked about the good, the bad, and the creepy with the new facial recognition feature Apple has introduced. We talked about it’s ethical impact on advertising, society, and […]

The post E9: How did Facebook Miss This? Why FB is Cracking Down on Ad Targeting After Russian Account Scandal appeared first on True Voice Media

Sep 20, 2017

Hey all, welcome back! We’ve got a new addition to our True Voice Media podcast this week. Last week we talked about the rise of programmatic advertising, the different ways media companies are diversifying their revenue steams, and how different platforms are integrating more features from mobile to desktop. This week we’ll be traveling down […]

The post E8: iPhone X and Facial Recognition: Game Changer for Marketing or Orwellian Invasion of Privacy? appeared first on True Voice Media

Sep 13, 2017

Hello there! We’ve got another episode of the True Voice Media Podcast for ya. We threw a curveball last week by changing up our normal discussion of what’s current in social media to explore how much social media has really changed. But, we’re bringing it back this week with a chat about how several platforms […]

The post E7: Social Video and Robots are Taking Over the World appeared first on True Voice Media

Sep 6, 2017

Time for another episode of the True Voice Media Podcast, and we’re doing something completely different. Today, instead of bringing you our usual updates from the world of social media, we decided to reflect on social media as a whole. We took some time to think about how much social has really changed since 2009, […]

The post E6: Has Social Media Really Changed or Have We? appeared first on True Voice Media

Aug 30, 2017

It’s Wednesday, and that means it’s time for another new episode of the True Voice Media podcast! Today on the show, Jeff, Jessie, and Caroline are talking influencer marketing, Snapchat’s move to scripted video, and Tay-Tay. Yes, Taylor Swift. You know we couldn’t resist talking about her recent social media management decisions. What Taylor Swift’s […]

The post E5: Taylor Swift, Fake Instagram Accounts, and Snapchat appeared first on True Voice Media

Aug 23, 2017

Here we are with another episode of the True Voice Media Podcast! Today, Jeff, Jessie, and Caroline reflect on the Tech response to the violence in Charlottesville, explore anonymity’s value on social media sites, and discuss LinkedIn’s new native video feature. Tech companies are rushing to ban hate groups, but plenty remain Anonymity on Reddit […]

The post E4: With Great Media Power Comes Great Responsibility appeared first on True Voice Media

Aug 16, 2017

This week, Jeff’s back and so are we with another episode of the True Voice Media Podcast! Today, Jeff, Jessie, and Caroline all coincidentally explored a different aspect of social media marketing, and shared their opinions on which areas were worth your time and money! And as usual, we each shared what we’re obsessed with […]

The post E3: Where Should You Spend Your Precious Marketing Dollars? appeared first on True Voice Media

Aug 9, 2017

We’re back with another episode of the True Voice Media Podcast! Jeff was out of town when we recorded this episode, so instead of our usual round table discussion on something current in social media, we’re bringing you two segments. The first is Jeff’s take on a recent article by Gary Vaynerchuk and the second […]

The post E2: Messages, Mediums, and Interns appeared first on True Voice Media

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